by Jill Monson | Aug 24, 2017 | Blog
No one ever said the hands of time could only go backward. Sure, we have to know where we came from to figure out where we’re going, but shouldn’t we also be pushing the envelope; coming up with the next great idea? Instead of wondering “what happened” wouldn’t it be...
by Jill Monson | Aug 11, 2017 | Blog
Inspired Marketing has been recommending to clients for years to consider using Guerrilla Marketing strategies as part of their marketing mix. What is Guerrilla Marketing? According to Google (guer·ril·la mar·ket·ing) is a noun meaning, “innovative,...
by Jill Monson | Jul 13, 2017 | Blog
We talk a lot about ‘inclusion marketing’ in our blogs and social media, and the reason is simple: no matter your race, religion, orientation or gender, EVERYONE is a consumer! We all have to shop for food clothes, cars, insurance, etc., and we all want to feel good...
by Jill Monson | Jun 21, 2017 | Blog
by Jill Monson-Bishop, CIO, Chief Inspiration Officer I’ve been in the marketing industry for over 20 years. I’ve learned about every type of marketing strategy — and tried most of them. And yet I still fall for (I mean, am impressed by) great, gut level...
by Jill Monson | Jun 6, 2017 | Blog
The Fyre Festival was promoted as once-in-a-lifetime musical experience on a private, Bahamian island with gourmet food and luxurious, modern accommodations. It was promoted on social media using GenX ‘influencers’ like model Kendall Jenner. And it became...
by Jill Monson | May 15, 2017 | Blog
Recruiting new talent for your business can seem a bit overwhelming, with so many more options than the old fashioned Sunday paper ‘Help Wanted’ ads. With newspaper readership on the decline and advertising moving to digital formats, how can you stand out from the...
